In today’s cluttered, hyper-competitive marketplace your business can’t afford to make a poor first impression. Here are five simple tips for branding your business to create the illusion that it is a global corporation with an army at the ready — all without breaking the bank.
Remember the last time you cringed when you heard the way someone described who you are or what you do? Maybe you’ve found yourself sweating over how to describe yourself or your latest project. How about those business cards of yours, that bio, your website or that promotional reel you created? Those giving you any stress? All of these instances and elements are part of your professional branding. How effectively you brand yourself has a lot more to do with your success than you might think.